Joico Joifull Volumizing Shampoo 300ml

JOICO are setting the scene for plush, long-lasting fullness with this richly lathering cleanser that gently whisks away oil and dirt known to weigh down fine hair. Leaves strands clean with a sheen - uniquely nourished and ready for extraordinary body with a natural feel.

It’s full-on thick, bouncy hair with the ease of three completely cohesive steps: Cleanse to build the foundation for fullness; Condition for healthy volume and protection; then power up big-time with one game-changing styler.

Here’s Why You’ll Love It:
- Fuller, thicker, bouncier hair
- 24-hour style retention*
- Provides long-lasting humidity protection*
- Instantly adds shine
- Rich lather gently yet thoroughly cleanses hair
- Adds instant, lightweight body

* When using JoiFull Volumizing Shampoo, Conditioner, and Styler as a system

The ingredients in JoiFull elevate hair, delivering an explosion of fullness along with healthy-looking, strong, shiny hair and long-lasting results.

Key ingredients:
- Rice Protein, rich in amino acids, helps to strengthen and thicken hair while providing a fuller feel and visible lift to fine, limp hair.
- Bamboo Extract, fibrous and rich in silica, helps to build volume while promoting thicker, stronger, shinier strands.
- Smartrelease Technology, packs JOICO's triple-powered, healthy-hair ingredients inside an invisible liposome. This unique delivery system offers continuous release to the hair, protecting it against the recurring damage caused by daily styling and wear.

Directions

Apply to wet hair. Lather. Rinse well.