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Noughty Purple Reign Tone Correcting Shampoo 250ml

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£5.95 £7.99 (£0.02 per ML)

Free tracked delivery on orders over £20

%0 4.71 | 194

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Discover Noughty Purple Reign Tone Correcting Shampoo, a tone correcting shampoo for blonde, silver and grey hair. Banish brassy, yellow and orange tones with this tone correcting, 97% natural purple shampoo. Blonde, silver and grey hair is left looking brighter, fresher and rejuvenated. Enriched with blueberry and blackcurrant to help keep hair looking and feeling healthy whilst replenishing lost moisture. Reign supreme.

Directions

Activate shampoo by rubbing a small amount of product in hands with a little water then massage into hair working from root to tip. Once lathered and worked through the hair leave on for 1 to 3 minutes. If this is your first time using a purple shampoo or Purple Reign, leave it on for a minute; you can always leave it on longer next wash. Rinse completely from scalp to ends. Repeat if necessary. Purple shampoo is to be used alongside your normal shampoo and usage frequency will depend on how quickly your hair needs a refresh.

Aqua/Water/Eau, Cocamidopropyl Betaine, Sodium Cocoyl Methyl Isethionate, Glycerin, Sodium Cocoamphoacetate, Vaccinium Angustifolium (Blueberry) Fruit Extract, Ribes Nigrum (Black Currant) Fruit Extract, Sodium Methyl Isethionate, Salicylic Acid, Sodium Laurate, Trisodium Ethylenediamine Disuccinate, Citric Acid, Sorbic Acid, Lauryl Glucoside, Parfum (Fragrance), Sodium Benzoate, Polyquaternium-10, Potassium Sorbate, Sodium Chloride, Sodium Hydroxide, Benzyl Alcohol, Acid Violet 43.

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Rated 5 out of 5 by from Has completely evened out my Has completely evened out my brassy tones from my old highlights. What a great product! Has given my hair a fab new look.
Date published: 2024-04-12
Rated 5 out of 5 by from I love the unmentioned extra benefit of this item I love this duo. The shampoo and conditioner gives me a bonus that the description doesn't mention. My hair feels smoother and softer. I'll be using this from now on.
Date published: 2024-03-23
Rated 2 out of 5 by from It’s ok but not great Thought I would leave a review after using a full tube. I have used it with the matching conditioner. I have thick mid length hair which is highlighted. Price is good compared with similar products but I’m not that impressed. I find the shampoo is a strange consistency, it does lather but takes effort and leaves my hair tangled and feeling dry when it’s rinsed out. This doesn’t happen with other shampoos. The toning properties aren’t very effective unless I leave on my hair for at least 20 minutes which is not practical and the effect is still very minimal so I won’t be buying again.
Date published: 2024-03-18
Rated 5 out of 5 by from Lovely product. I have a few products in the Noughty range, which I've found excellent, so I thought I'd try this shampoo, as my highlights were looking a bit yellowy and dull. The shampoo foams up really well, has a nice fragrance and a little goes a long way. I left it on my hair for five minutes to hopefully give it chance to brighten my hair and it did! My hair looks so much better. The highlights are blonde again and my hair feels really soft. I will definitely be buying more and recommend to all. Well worth the money.
Date published: 2024-03-14
Rated 5 out of 5 by from Love it! My hair holds the blonde better after using this product. Being cruelty free, vegan and affective is a win!
Date published: 2024-03-05
Rated 5 out of 5 by from The best I’ve tried all purple shampoos and this is the only one that doesn’t turn my hair purple , and my hair looks amazing after using I love this shampoo and the conditioner
Date published: 2024-02-23
Rated 5 out of 5 by from Great shampoo Makes my hair shine. I use it with three Purple Reign conditioner and my hair is so much easier to manage.
Date published: 2024-01-05
Rated 5 out of 5 by from Great product 10/10 This Shampoo really will take any yellowing out of your hair, and it leaves your hair feeling lovely. Highly recommended.
Date published: 2023-12-05
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