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John Frieda Sheer Blonde Go Blonder Shampoo 250ml

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£6.99 (£0.03 per ML)

Free tracked delivery on orders over £20

%0 4.32 | 327

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John Frieda Sheer Blonde Go Blonder Lightening Shampoo

gradually lightens blonde hair for a year-round sun-kissed look.
The formula, containing a natural Lightening Complex, gently reduces the colour pigments in the hair.
Gentle enough for daily use.
Ammonia and peroxide-free.
For all shades of natural, color-treated or highlighted blonde hair.

* please note John Frieda are in the process of updating their packaging.

Directions

Massage throughout hair, from root to tip, then rinse thoroughly. Towel dry. Style as usual.

Water, Sodium Laureth Sulfate, Sodium Lauryl Sulfate, Lactic Acid, Glycol Distearate, Cetyl Alcohol, Betaine, Fragrance, Cocamidopropyl Betaine, Cocamide Mea, Benzyl Alcohol, Guar Hydroxypropyltrimonium Chloride, Sodium Hydroxide, Sodium Chloride, Disodium Edta, Malic Acid, Glycine, Ppg-9, Stearoxypropyl Dimethylamine, Yellow 10, C14-28 Isoalkyl Acid, Butylene Glycol, Crocus Sativus Flower Extract, Curcuma Longa (turmeric) Root Extract, C14-28 Alkyl Acid, Propylene Glycol, Methylchloroisothiazolinone, Stearyl Alcohol, Methylisothiazolinone, Ext. Violet 2, Orange 4, Vitis Vinifera (grape) Juice Extract, Chamomilla Recutita (matricaria) Flower Extract, Citrus Medica Limonum (lemon) Peel Extract, Helianthus Annuus (sunflower) Seed Extract, Glycerin, Alcohol, Vitis Vinifera (grape) Seed Extract, Tocopherol, Peg-40 Hydrogenated Castor Oil.

John Frieda

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Rated 1 out of 5 by from The new pink bottle is completely different I have used this for a few years and I recently ordered one … I just thought the pink was different packaging.. but the shampoo is not as good less shine to my hair and the texture different also looks a duller blonde ! Really disappointing.. whatever you changed please change it back !
Date published: 2024-04-07
Rated 1 out of 5 by from Hate the new smell Disaster. You changed the fragrance - I don’t like it and nor does my other half We have been buying it for years - not any more …FAIL
Date published: 2024-04-05
Rated 5 out of 5 by from incredible best thing i’ve ever bought. i hope they won’t stop making this
Date published: 2024-03-20
Rated 1 out of 5 by from Ruined a great product I’ve used John Frieda blonde products for over 20 years and swore by it religiously. I’d been using the ‘go blonder’ products since they were released and loved them. Recently they have changed the fragrance (to ‘Citrus botanical blend’ from ‘citrus and chamomile’), the packaging (now pink), and seemingly the formulation. The new formulation smells awful and overpowering, no longer cleans my hair fully (leaving it looking slightly greasy and requiring washing more regularly), has led to increased hair breakage, and caused cystic acne on my scalp and hairline. It is very clear that when this product was consumer tested (if they even bothered to) that they didn’t do so with existing customers. Do not buy this product if you care about your hair or skin. I certainly won’t be any longer!
Date published: 2024-03-19
Rated 1 out of 5 by from pink go blonde shampoo and conditioner since they changed the go blonder shampoo and conditioner to the pink bottle my hair has been greasy. it doesn't t clean the hair. this product used to be the best--i loved it my hair was clean and bright and shining blonde. not any more. please go back to the original recipe!!!
Date published: 2024-03-09
Rated 1 out of 5 by from Awful new smell of cheap sweets I’ve been using Go Blonder shampoo and conditioner (citrus and camomile) for years with absolute happiness. Then they changed the formulation to some gruesome pong that is a cross between a cheap sweet shop and a tart’s boudoir. Can’t stand this.
Date published: 2024-01-03
Rated 1 out of 5 by from I am so disappointed that John Frieda has changed this product. I have used it with fabulous results for years, but the new smell is disgusting. I've seen other reviews that say it doesn't produce the same great results, but I have not even been willing to try it. Without even opening the package, the artificial smell is completely unacceptable. Tacky, tacky, tacky. What were they thinking - ruining a great product!
Date published: 2023-12-14
Rated 1 out of 5 by from Companies fixing things that aren't broken I have used this product with love since its release from my 20s to my 40s and I am very disappointed by the recent formula change in the pink hue packaging. Many ingredients have been removed and added and my hair has turned from shiny, bouncy and full to dull, lank and lifeless. Sad loss of a great product. Why do companies insist on fixing things that aren't broken?.
Date published: 2023-12-12
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