BurgerClosechevronBagSearchUser
  • Wishlist
  • Cart0

Urban Decay Subversion Primer 8.5ml

Box

£21.00 (£2.47 per ML)

Free tracked United States delivery

%0 4.25 | 441

Sorry, this product is no longer available.

This item is temporarily out of stock

If you like we can let you know when we have some more.

What we say With lashes set to be even bigger and bolder this year, prep and prime yours to perfection. The creamy formula nourishes and conditions to give your mascara an extra bit of oomph. Lashes will look dramatically longer and thicker, almost like falsies!
Ready to take your mascara to the next level?

Like foreplay for your lashes, this whipped, creamy lash primer from Urban Decay conditions and primes for the perfect mascara application. Once you experience how much more smoothly your mascara glides on, you won’t be able to live without it!

How does it work? Subversion adds weight to your lashes and gives your mascara something to grab onto. The brush coats lashes from root to tip—to make them look thicker, longer and feel stronger.

Urban Decay Subversion Lash Primer builds dramatically better-looking lashes. Don’t be surprised if people ask if you’re wearing falsies (not that there’s anything wrong with that).

This light, creamy formula feels conditioning—like a mask for your lashes! And it’s no wonder. Subversion contains panthenol and vitamin E.

But wait until you see the big brush! It’s like a killer mascara brush!

Tip: Prep your lashes with Subversion Lash Primer, then apply Perversion Mascara.

Aqua (Water/Eau), C18-36 Acid Triglyceride, Synthetic Wax, Myristic Acid, Stearic Acid, Bis-Diglyceryl Polyacyladipate-2, Butylene Glycol, Copernicia Cerifera (Carnauba) Wax (Cera Carnauba/Cire de Carnuba), Glyceryl Stearate, Cera Alba (Beeswax/Cire D'abeille), Tromethamine, Phenoxyethanol, Hydroxyethylcellulose, Xanthan Gum, Caprylyl Glycol, Hydrogenated Lecithin,Euphorbia Cerifera (Candelilla) Wax (Candelilla Cera/Cire de Candelilla), Simethicone, Hexylene Glycol, Sodium Dehydroacetate, Disodium EDTA, Tocopheryl Acetate, Tocopherol, Ascorbyl Palmitate, Panthenol.

Urban Decay

Shop Urban Decay

Rated 3 out of 5 by from would use again [This review was collected as part of a promotion.] good little product. Helps lengthen eyelashes and provides a good base for a mascara to go over the top. Weird formula as it comes out white, i expected a clear formula but that may have just been my expectation
Date published: 2022-12-21
Rated 4 out of 5 by from Great addition to your eye look [This review was collected as part of a promotion.] This is a great eyelash primer contained vitamins too which help with looking after the lashes and growing I’ve been using it for a while now roughly a month and I can say it’s made a massive difference to my lash game - defo would recommend
Date published: 2022-12-20
Rated 4 out of 5 by from New staple in my routine [This review was collected as part of a promotion.] This is the first lash primer I've used, but I love it! Applicator brush is great at separating lashes and giving an even application ready for the mascara! It immediately became part of my everyday makeup routine, and I wont wear mascara without it anymore!
Date published: 2022-12-19
Rated 4 out of 5 by from Mascara primer - who knew! [This review was collected as part of a promotion.] This was something new to me, never even realised you could get a mascara primer! Goes on easily, I did do 2 coats as doesn’t go on very thick so was easy to build up. Used the lash freak mascara and found it covered all the white primer well giving volume to the base of my lashes and didn’t go all clumpy like some do. Stayed on all day with no smudging and didn’t irritate my eyes with contacts in.
Date published: 2022-12-19
Rated 5 out of 5 by from Great Primer! [This review was collected as part of a promotion.] This is a great primer for eye lashes to use before applying mascara. It leaves your eye lashes soft and makes applying mascara on top really easy and effortless. No clumping and gives your eyelashes great volume and length!
Date published: 2022-12-19
Rated 4 out of 5 by from A lash boost [This review was collected as part of a promotion.] So my lashes are long but very thin and have hardly any curl. They also like to resist curling. This primer definitely added some dimension to my lashes giving them a bit more volume ready for coating with mascara. I also had UD perversion mascara which is in my top 3 most commonly used mascaras so I used that on top of the primer for a very nice thick lash look. The finished look was also less clumpy than I tend to experience by just layering the mascara to gain volume so that is definitely a tick in the plus column. I also tried curling my lashes before the primer and after. When curling my lashes with the primer on but before the mascara it also helped hold more of a curl to my lashes which I was very happy with.
Date published: 2022-12-19
Rated 5 out of 5 by from Great addition to your makeup routine [This review was collected as part of a promotion.] Love the Perversion mascara and it is one of my favourites, so this primer pairs with it really well to give you long and voluminous eyelashes. Just make sure you are covering up the primer as it is white
Date published: 2022-12-19
Rated 5 out of 5 by from Miracle Lash Lenthener [This review was collected as part of a promotion.] This is an amazing product. My lashes are not particularly long so I have always struggled to make my lashes look good but this product did just that! It’s also good on its own to condition your lashes.
Date published: 2022-12-19
  • y_2024, m_4, d_26, h_5
  • bvseo_bulk, prod_bvrr, vn_bulk_3.0.42
  • cp_1, bvpage1
  • co_hasreviews, tv_1, tr_200
  • loc_en_GB, sid_51433, prod, sort_[SortEntry(order=SUBMISSION_TIME, direction=DESCENDING)]
  • clientName_feelunique
  • bvseo_sdk, p_sdk, 3.2.0
  • CLOUD, getReviews, 112.63ms
  • REVIEWS, PRODUCT
  • bvseo_sdk, p_sdk, 3.2.0
  • CLOUD, getContent, 30.29ms
  • QUESTIONS, PRODUCT
  • bvseo-msg: HTTP status code of 404 was returned;